3 Options Down to 1, Over 4 Messages in 2 Minutes

"I Think This Is The One": The Sentence You Want to Hear When You're Texting a Client at 8pm at Night

Story time… My client's prepping for a work trip with the "Big Bosses", the kind of people who are the absolute epitome of smart casual, but hold serious status in the room. Three outfit options land in my WhatsApp.

Four messages later, two minutes have passed. She's landed on the third one, the one with just one added accessory that makes a massive difference, and we both just know it.

‘I think this is the one’

"I think this is the one."

That's the sentence I want to hear every time.

Because choosing what to wear to work is genuinely hard right now. As one client put it to me recently:

"Workwear for women is getting tougher, especially with the more casual approach that's come in over the last 10 to 15 years. It's so hard to know what to wear and feel good yourself."

She's right. The rules used to be clearer, a suit, a shift dress, smart trousers and a top. Not show-stopping, but clear guidelines on what was appropriate. You knew where the line was, even if you didn't love it.

Now that line between smart and casual has blurred, and every single morning it's a struggle before the day has even started. When you're not sure if you've got it right, it sits with you. You second-guess yourself walking into meetings. You spend energy on your outfit that should be going into your actual work.

That's what makes an 8pm "I think this is the one" text so satisfying. It sounds cliché, but when you know, you know. And nailing your outfit the night before an important meeting gives you real energy. Lean into it.

Confidence is always the real win, but good clothes genuinely do a lot of the work:

  • Stop you feeling flat first thing in the morning

  • Get you a bunch of compliments on the way

  • Give you more time and energy to focus on what you're actually delivering

A great outfit brings confidence, and changes your day before it's even started.

Getting this right isn't about me making you look a certain way. It's about removing one more thing you have to think about, so you can just get on with your day and do the things you're good at.

Take the pressure off yourself.

Book a call with me, and I'll explain exactly how I help women like you, every single day.


Thanks for reading,

Love Jess

x

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